Message From our Founder

"At BoogieBoard, we believe the most powerful ROI stories come directly from our customers. I've been on the receiving end of vendors claiming exact hours saved or precise revenue gains without understanding our business. This always felt disingenuous and limited my trust in these vendors.

So Instead, we've chosen to share our customers' real experiences and provide a framework for you to think about returns for your organization, both quanititaive and qualitative. Territory planning is a complicated, multi-stakeholder process with lots variables. We believe that these stories illustrate the impact that BoogieBoard can have. We are always happy to connect you directly to these customers to learn more.

If BoogieBoard isn’t an option and you need to design territories in spreadsheets, we have the most comprehensive free tools available on our resources page to assist you. I have been in your shoes before, and I hope these tools help. Please send any feedback directly to me at [email protected].”

:1746392382953: Kevin Davis, Founder and CEO of BoogieBoard

About Our Featured Customers

FullStory: Digital experience analytics SaaS platform with a go-to-market organization of 150+ people across three continents, structured into 12 distinct teams spanning four market segments.

Fundraise Up: Leading donation SaaS platform for nonprofits with 25+ BDRs and AE teams across SMB, Mid-Market, Enterprise, and Strategic segments, managing territories in US/Canada and expanding into UK/EMEA.

Watershed: Climate technology (SaaS) company with a sales organization of 50+ AEs, 25+ SDRs, and account management teams, managing territories globally with complex account hierarchies.

Challenger Inc: Global sales training leader serving enterprise clients through a named-account approach rather than traditional geographical territories, with an expansive addressable market.

Part 1: The ROI Framework

⏱️ Component 1: Time and Resource Savings

1.1 Dramatic Time Reduction

"With BoogieBoard, we were done with territories in three weeks. The shining light was the equity -- the confidence that all reps had an equal shot at hitting their quotas."

— Trevor Hussey, RevOps at Watershed

"BoogieBoard just works. It saved weeks of time that would've been spent in spreadsheets and created perfectly equitable territories."

— Meredith Dowd, VP, Revenue Operations at Sana

Results demonstrated by customers:

2-4 weeks of RevOps work reduced to days
Elimination of spreadsheet version control problems